She will be loved
Sunday, Mar. 23, 2003
Banners and results
Here are the results of the banners that I have run so far:
Number of runs - 500
Clickthrough rate - 3%
Number of runs - 1500
Clickthrough rate - 1.2%
First showing
Number of runs - 500
Clickthrough rate - 4.8%
Second showing
Number of runs - 500
Clickthrough rate - 3.8%
For those that don't know much about banners, which is probably most people since banners aren't explained very well, number of runs doesn't mean that everyone in diaryland will see it 500 times. It just means that it will be shown in the members area 500 times. It won't even be seen by 500 people because generally the same person will see the same banner multiple times.
So it's really not as much of a marketing tool as it would seem to be. So I just use them as an experiment. A clickthrough rate experiment.
Watching/Hearing/Listening to: Beatles - Being For the Benefit of Mr. Kite
Drinking: diet pepsi twist
Wearing: